Dixy Friends Club

Project: “Dixy Friends Club” is a promotion for buyers that allows them to become a member of the loyalty program. Instead of inconvenient plastic cards that can be easily lost or forgotten at home, you can now simply download a compact application to your smartphone. Here you can customize the category of your favorite products and receive discounts on selected categories, receive personalized recommendations, and much more.

Realization: a multi-page site with information about the Dixy loyalty program, the mechanics of downloading and installing the application on the phone, catalogs of products participating in the promotion, a map of stores.

As part of the work on the project, the following was done:

• developed a stylish laconic design in the corporate colors of Dixy
• implemented site layout
• connected IPA to get data about stores, goods and pdf-catalogs
• prepared pictures and content