Task: to increase awareness and attract audience to Victoria stores
Social networks: Instagram, VKontakte
Period: from 2018 to the present.
Fulfillment KPI: 100%
- Creation of a brand development strategy in a digital environment at the request of a client.
- Development and implementation of content plans considering KPIs and upcoming promotions: contests, live broadcasts, headings, masks, stickers, etc.
- Development of a visual concept for pages in social networks considering current trends and the company's brand book.
- Online advertising: VKontakte (including the market platform), Facebook / Instagram, MyTarget, Google, Yandex and other sites.
- SERM services.